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Hey Kids, Here Comes the Pitch (V)

Freakonomics blog points to a press release by the American Beverage Association outlining its new recommendations for cutting back on sodas in school vending machines.  While the idea is great, substituting soda for high-sugar (and thus high-calorie) fruit juice isn't necessarily helpful as calories are calories.  They also list things that they believe to be okay like sports drinks and low-calorie soft drinks.  But sports drinks are generally sweetened with the same high-fructose corn syrup as sodas and even low-calorie soft drinks have artificial sweeteners and caffeine that kids don't need.  Maybe the problem is having vending machines in schools in the first place?

Online Stats

CNN.com has an interesting special report called Online Evolution. Particularly interesting is a summary of online data collected from various sources.  I can't link directly to it, but you can see it by clicking the "Tracking life online" link in the "How Has The Internet Changed?" section.  And, in case you were wondering, "Britney Spears" was the top Google search term of 2004 followed by "Paris Hilton," "Christina Aguilera," "Pamela Anderson" and "chat."  At least we have our priorities straight.

TiVo-proofing Commercians (II)

As a follow-up to this post, TiVo is now offering advertisers banner ads that remain on the screen in fast-forward mode.

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