TV Technology Stats
New study reports on current in-home TV technology numbers:
- DVRs in 4% of homes (up 100% in 6 months)
- HDTV in 6% of homes (up 50% in 6 months)
- Dual DVD/VHS decks in 18% of homes
- TV tuners in PCs in 5% of homes
I'm actually surprised HDTV is slightly out-pacing DVRs, but that DVR number is no doubt going to take off in the coming months. Advertisers better get ready.
via Lost Remote
Just discovered your great, newsy blog. Will blogroll so my hospital marketers will find you.
Don
Posted by: Donald E. L. Johnson | July 03, 2004 at 06:13 PM